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  Forum for former BBC staff › › News and Comment › Viewing Figures- new system
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Viewing Figures- new system (Read 3156 times)
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Viewing Figures- new system
Sep 13th, 2013, 12:07pm  
BARB (Broadcasters Audience Research Board) which provides viewing figures for UK television audiences, has started to include 'time-shifted' viewers in their figures.

BARB is now reporting timeshift data that reveal how TV viewing builds in the four weeks following broadcast.


BARB's principal funders are BBC, Channel 4, Channel 5, IPA (Institute of Practitioners in Advertising), ITV and Sky,

More information here.
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Re: Viewing Figures- new system
Reply #1 - Sep 14th, 2013, 8:33am  
Interesting. No surprise that folk are not that interested in time-shifting news broadcasts!

I wonder if there area any plans for Radio time shifting figures?-My guess is that a high % of R4 output is time-shifted as are specialist concerts and DJ output from R2 and R6?.
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